Resume

The Des Moines Register

Des Moines, Iowa

Digital Producer II/Content Creator

Increased sports search traffic by 4M referrals YoY via SEO, analytics and visual optimization
Created, edited and programmed sports photo galleries and vertical videos, driving audience engagement
Produced daily trending and live coverage content on Iowa, Iowa State, Drake and Northern Iowa Athletics
Implemented AI tools to generate press conference, interview and podcast clips for YouTube, TikTok, Instagram and Facebook
Designed social graphics and promos using Canva

January 2024 - Present

The Star Press

Ball State Athletics Reporter, High School Sports Editor

Muncie, Ind.

December 2022 - January 2024

Covered Ball State Athletics, writing weekly array of analysis, feature, trend and breaking news stories
Revived absent East Central Indiana high school sports coverage by hiring, assigning, editing and publishing stories from a network of freelance writers and photographers of varying experience and quality

Sports Reporter, Photographer

Led sports coverage of 16 high schools through digitally-focused stories and personally-shot pictures/video that prioritized premium content, expanding our subscription base and garnering over 500,000 pageviews
Became area’s leader in breaking news, game coverage, highlight videos/photographs and feature content
Assisted with Ball State Athletics coverage, specifically football, men’s basketball and baseball

October 2021 - December 2022

Palladium-Item

Richmond, Ind.

Sports and Education Reporter, Photographer

Managed and produced all content for sports and education sections, writing digitally-focused enterprise, feature, preview, award, breaking news and trend stories daily packaged with personally-shot pictures/video
Generated 350,000+ pageviews by building source network that led to breaking news and exclusive stories

November 2020 - October 2021

USA Today

McLean, Va.

Sports Team Intern

Gathered NCAA basketball, NFL and MLB data for annual March Madness, NFL Draft and spring training print editions, and published COVID-19 and major sports breaking news/trending topics digital content
Reported on an XFL game, wrote feature on Eli Rogers that was the most viewed story throughout the USA Today network on the date of publishing with over 400,000 initial pageviews

January 2020 - May 2020

Specialized Skills

Visual & Multimedia: Canva, Wochit, Adobe Premiere, Audition, WordPress, Presto, True Anthem
AI & Analytics: Google Analytics, Parse.ly, Conductor, OPUS, Stringr, Copilot
Social Platforms: TikTok, Instagram, YouTube, Facebook, X/Twitter
Technical: HTML5, CSS, SEO Optimization
Creative Focus: Gallery Curation, Vertical Video Editing, Live Blogs, Sports Photography